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From First Pitch
to Last Patch
 

From validating bold concepts to optimizing live games, we deliver player insights when you need them most.

Game development
isn't linear.

You might need strategic guidance in pre-production, continuous playtesting during development, design partnership before launch, or deep analytics post-release.

Our services adapt to meet you wherever you are, on the topics that matter most to your game.

1. Player Community
& Playtesting

Expert game playtesters analyzing player behavior and engagement
What We Do:
 
Recruit and manage expert player communities tailored to your game, then facilitate continuous playtesting that reveals what's working and what's not.
 
  • Custom community building of genre experts (pro gamers, content creators, streamers, competitors' fans)
  • Prototype and build testing with deep qualitative feedback
  • Iterative playtesting cycles across development milestones
  • Focused feature testing on specific mechanics or systems
  • In-depth interviews to understand the "why" behind player behavior

When to Use:

Early prototypes • Production iteration • Beta testing • Live ops content validation
​

2. Workshops
& Strategic Research

Creative vision workshop for game development team alignment
What We Do:
 
Help you make confident decisions at critical moments through collaborative workshops and deep-dive research.
​​
  • Vision workshops to articulate creative direction and align the core team and stakeholders (partners, codev, new team members...)
  • Player persona development to help define what players truly value and crave
  • Strategic consulting on design challenges and feature prioritization
​
When to Use:
​
Pre-production validation • Mid-production course correction •
Pre-launch strategy • Post-launch pivots

3. Specialized
Testing 

Professional game playtesting session with players providing feedback
What We Do:
 
Provide focused research and testing on specific aspects of your game: When you need expert eyes on particular challenges.
​
  • Targeted QA and feature testing on systems needing extra scrutiny (eg. part of USP, core loop, genre defining feature)
  • Retention and engagement analysis interpreting what drives player behaviour
  • Monetization validation testing pricing, IAP, and progression balance
  • Live ops insights for events, content drops, and seasonal strategies
  • Competitive benchmarking against similar titles in your genre​
​
When to Use:
Pre-launch validation • Launch window rapid analysis • Post-launch optimization • Anytime you face specific challenges

WORKING TOGETHER

We have 3 engagement models

Project-Based
Single service for a specific challenge.
A workshop, playtesting sprint or creative vision assessment.

Milestone-Based
Structured support at key moments.
VS testing, beta optimization, launch readiness...

Ongoing Partnership
Embedded research from concept to live ops.
Strategic partner throughout the whole development.

Not Sure Where to Start?
Let's talk about it

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